Enough

Some of my best friends are Millennials. But haven't we heard enough about their generation? Enough about what they eat and drive? Enough about who they like to sit next to at the office; how often they change jobs and how independent they are?.

Granted they're moving into the workforce in large numbers but this is far from the first generational transition we've witnessed. If the boomers and the Xers had the social media to tout their influence on the marketplace, the story would have been much the same.

Technology is the biggest change we're facing and all of us who are working are having to deal with it. And, as with any change, you either embrace it or watch it pass you by.  It's your choice. The Millennials are not making it happen. They have just grown up with it and are living with it every day. Researchers are already predicting the next evolution of Facebook and Twitter, which will be new to all of us in the same way.

Like every generation, Millennials have their music, their recreation, their jokes, their television shows and superstars. But none of that is new. Only the names are different than the past. The intervention of media is the cause of much of this chatter. They are feeding us on a strict Millennial diet, day in and day out. Consultants are said to be charging $20,000 a day to school major companies about employing Millennials. I'd like some of that action.

Don't get me wrong. These are smart, talented young people, who have had a very tough row to hoe through school and out into the working world. But to some degree every generation has had to face these challenges. And don't forget that Gen Z, born after the turn of the century, is already into high school and will soon be meeting the Millennials on their own turf.

I work with Millennials every day and many of them are students in the college classes I teach. It's not the generation that is unique. It's the individuals. That's where you see the bright spots. Take away the tablets and the smartphones and we're all much the same. This is the first digital generation and we can learn from them but we're teaching each other...and that's good. We all have our strengths.

Gen Z will be known as the Reality TV generation. The Kardashians showed up just about the time these kids were starting primary school. When asked what they wanted to be when they grew up, the answer was "famous". There's a sad quirk for you.

Millennials have run their course.  They're settling into their 30's. The playing field is leveling out. Let's not be more concerned about who they are than we are about who they are going to be. They are co-workers, parents and friends. Let's get comfortable with our next door neighbors and not get hung up about why  they like a good craft brew rather than a properly aged wine or that they are close friends with Rachel and Chandler.

When is the last time someone introduced themselves to you by saying, "Hi, I'm Jim and I'm a Millennial."? Enough with these labels.  Let's just move on. There are much more important issues facing us.